A lot of people ask me, well not a lot more like several…. ok, one guy asked me how come I haven’t written any Mother Hubbard blogs in a while. Well the truth is cuz everything’s been pretty much ok. You see I don’t consider myself a writer, not in the sense that regular normal writers do. I am what I like to refer to as a soapbox writer; meaning I only write when I’m pissed off about something and want to get up on my soapbox and spew my opinions. It’s like therapy and it makes me feel better and it’s free. I tend to get riled up pretty easy about (perceived) injustices in the world, especially in the music business so you would think with the state of things there would be enough material to be typing 24/7. It would seem so wouldn’t it? But there comes a time when the don’t give a shitter out weighs the need to preach and you realize peace of mind is a beautiful thing and let someone younger and more qualified fight the good fight. So instead of ranting at you fine people I tend to limit my rants to an audience of one with Mr. H and call it a day. But sometimes that gets kinda lonesome as he’s not much of a talker and occasionally nods off on me so here we are.
Every year at this time I start thinking about my goals for the New Year and sometime between Christmas and New Years day I will write them out. Now these aren’t New Years Resolutions. You know things like “I’m going to quit cussing” that I know I’m going to fail at during the first Cowboy game after January 1st. These are yearly goals, a blueprint if you will for what I/we would like to accomplish during the upcoming year in my Management Business….commonly referred to as Ray’s career.
I also like to write out personal goals, as I’m a firm believer in if you’re not growing you're going but we’re not here to talk about those.
Goals aren’t to be confused with dreams…. dreams have no time limits and are more abstract…like I wanna be an Olympic ping pong champion or have Johnny Depp paint my toenails. I consider goals roadmaps to attainable dreams. Like a GPS for your life. Or as Napoleon Hill says “Goals are dreams with a deadline.”
So you are probably asking yourself is there a point here somewhere? Hang on; I’m getting there. How many of you reading this are aspiring musicians or songwriters? Judging by the Facebook profiles of the 2K plus “friends” I have that I’ve never met I’m willing to bet that most of you reading this are WGWG’s. (White guy/girl with guitar). And let me guess. Your friends tell you that you are as good as Randy Rogers. That’s great. Good for you. And ok I know what you’re thinking, if I would go check out your You Tube page and show it to Mr. H then more than likely he would call Willie and get him to record your song and well.... don’t get your Grammy speech polished up just yet. (You laugh but you’d be surprised how often we get this!). Oh I wish it were that easy.
Ninety percent of the reason I don’t manage other artists is due to the unrealistic expectations most have on the work involved and the time it takes to succeed in the music business. It doesn’t just happen by chance. Oh I guess it does sometimes…even a blind squirrel gets a nut once in a while but that’s the exception not the norm. The majority of those who have reached any level of success had a plan. And they wrote it down. And they checked it often and they adjusted where needed. I’d bet the farm Randy Rogers management didn’t just sit around posting videos to YouTube then wait for their big break. I know them and they’re smart.
The good news is that the process is really pretty simple. The bad news is that it takes some effort, consistency and realistic expectations and more important, talent. The outline I use has pretty much been the same for 25 years. What is the goal, what steps need to be taken to achieve this goal and what do I already have going for me to achieve it.
Once you write these out put them someplace where you can look at them daily or at least weekly. Out of sight, out of mind is not just a catchy saying. Take the action on your list and be sure and celebrate your accomplishments. The definition of insanity is doing the same thing over and over and expecting different results. You have to participate in your career. You can't just show up and expect to make progress. Kinda like me buying cute yoga pants and putting them away in a drawer only to pull them out at the end of the year and wonder why I still can’t do a pretzel headstand.
So get out your paper or laptop, and get started. If you get stuck, I have a handy little .pdf file with an example to get you started. Or post a question and I will do my best to answer. But don’t send me an email cuz then I end up with 10 all asking the same question and that isn’t efficient. Now I’m off to practice my headstands and you all have a Happy and Prosperous New Year.